Caring for coloured and bleached hairCaring for coloured and bleached hair

Bleach doesn't colour — it removes. It opens the cuticle and rinses out pigment and lipids, leaving the strand porous as a sponge. That's why bleached hair absorbs everything and holds nothing.

First, fill the core: the CX mask with caviar extract and hyaluronic acid returns moisture and softness and makes combing easier, so the strand breaks less. Only a filled strand can hold colour.

Then seal the surface: the C12 serum lays the cuticle flat and locks in moisture, so colour doesn't rinse away with every wash. Ritual every 2–3 days; result visible after the first, structure after two weeks.